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FREEDOM

Childhood, sport, fashion, philosophy or politics – freedom has a lot of dimensions. It is the foundation of humanity and the heart of citizenship, whether you consider the French Revolution or East Germany’s Monday demonstrations under the motto “We are the People”. And yet, freedom is subject to the changing values and standards.
On one hand, just about everything is allowed these days, the multi-faceted character of life is obvious everywhere thanks to globalization. On the other hand, the many accomplishments of an open society and basic rights such as privacy are under discussion again. Digitalization is a particular challenge; its technologies develop faster than our culture. While it allows an increase in efficiency, economy and safety, it is often accompanied by increased scrutiny, uniformity and expected submission.
Freedom plays a special role in Berlin, the new home of the Stiftung der Deutschen Bekleidungsindustrie (German Fashion Industry Foundation) , in short SDBI. Berlin was the capital of the Nazi and SED regimes, the Iron Curtain, yet also the place where the Berlin Wall fell and many social and artistic experiments have been held over the years.
The European Fashion Award FASH 2015 on the topic of “Freedom” is searching for fashion as an expression of attitude: social utopia, poetic symbol of protest, or escape from the everyday routine.
PRIZES
The European Fashion Award FASH 2015 will be presented in two categories. The award purse totals 10,000 Euro.
Students: 1st Prize: 2,500 Euro / 2nd Prize: 1,500 Euro / 3rd Prize: 1,000 Euro
Graduates: 1st Prize: 2,500 Euro / 2nd Prize: 1,500 Euro / 3rd Prize: 1,000 Euro
The jury reserves the right to present special mentions. These feature a cash prize of 500 Euro.
As an addition form of special honor the jury may decide to permanently include selected documentations and presentation charts into the Archive of the Stiftung der Deutschen Bekleidungsindustrie.
The European Fashion Award FASH 2015 will be presented at the Berlin Fashion Week. All winners will receive professional photo shoots and media work.
Each winner receives its own microsite on www.sdbi.de.
The jury reserves the right to distribute prizes in a different manner as shown in the competition information.

Submission Deadline:  September 12, 2014

To learn more and to submit your designs, go here.


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